Tag Archives: Metallica
For Devoted Fans, a Click is as Good as a Clap
December 22, 2009… untapped.
The Tipping Point
Rather than fight the new system – and risk fan backlash like Metallica suffered – some artists have chosen to embrace the digital era and capture this untapped appreciation. One way they are doing this is by using Micro-donations. It is now common for an artist’s Myspace pages to have a “Tip Jar” that links to payment methods like Paypal. Much like a busker’s open guitar case on the street, this technology allows fans to tip an artist any …
Tags: Metallica Myspace Paypal Radiohead
Metallica, Myspace, Paypal, Radiohead | 2 Comments









