Tag Archives: Facebook


Predicting the Facebook IPO: The crowd gets it wrong

Posted on by Ville Miettinen

… excess of confidence can be a dangerous thing. As Mark Zuckerberg ponders the jagged descent of Facebook’s share price and industry analysts scramble to explain the social network’s woes, the aura of optimism that heralded the Facebook IPO has evaporated.

So how did it all go so wrong? One clue may lie in the crowdsourced prediction site FacebookIPODayClosingPrice.com. The site was created in response to a suggestion by venture capitalist Chris Sacca that someone should create a …

Tags: Chris Sacca crowdsourcing Facebook Facebook IPO FacebookIPODayClosingPrice.com Initial public offering Mark Zuckerberg microtask microwork Prediction Twitter

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Google+, Twitter, Facebook: the new capitals of crowdsourcing?

Posted on by Tommaso De Benetti

… concept seems like a truly innovative feature and could be what distinguishes G+ from rivals Facebook and Twitter.

Spheres of influence

G+ circles allow users to divide contacts into separate “watertight” compartments. Google combines the idea of sharing with friends (as in Facebook lists) with the possibility of gaining followers (see Twitter). Of course, it can get a bit tricky when selecting who sees what but that’s easily fixed with a bit of careful contact sorting (or, …

Tags: crowd crowdsourcing dilbert Facebook google microtask microwork Online Communities Social network Twitter Ville Miettinen

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When crowdsourcing goes wrong: Lessons in crowd control

Posted on by Ville Miettinen

… for the crowd often produces better results. A previous Mountain Dew-organized campaign on Facebook was more tightly controlled and much more successful for it. Guidance can work wonders too. When it comes to design contests, the more feedback you give the crowd the better the results are likely to be.

There’s a Kardashian-sized but coming, though. While minimizing the risk of the crowd behaving badly is good, you still have to maintain the integrity of the whole process. …

Tags: crowdsourcing Diabetes mellitus Discovery Channel Facebook General Motors microtask microwork Mountain Dew Pepsi Reddit

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Can crowdsourcing be used as a tool for evil?

Posted on by Tommaso De Benetti

… The Crowdsourcing Terrorist

What if a status update popped up on the home page of every Facebook or Twitter saying if they want to save the Eiffel Tower, they must visit such and such website (I’ll provide details of this site and bank numbers at a later date) and click the “donate $5” button. If the target figure of $5 million is not reached in 12 hours, the Eiffel Tower will be blown up. Essentially what I’m talking about is a cross between crowdfunding site Kickstarter …

Tags: Batman crowdsourcing Eiffel Tower Facebook Joker Kickstarter microtask microwork Supervillain Twitter

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Kony 2012: the crowd to the rescue?

Posted on by Ville Miettinen

Unless you’re a solitary hermit with no Facebook friends, you’ll have seen the Kony 2012 film, which racked up an astonishing 70m hits in its first week. You may also have heard the criticisms of Invisible Children, the charity behind the film, and read the charity’s response to its critics.

Leaving aside these issues, the nature of the campaign and its enormous viral success are clearly very interesting from a …

Tags: Africa crowdfunding crowdsourcing Facebook google Invisible Children Joseph Kony Kony Kony 2012 microtask microwork Uganda

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