Tag Archives: Margaret Robertson
April 11, 2011
… ( not sure how Grand Theft Auto fits in here ). In contrast gamification, as game developer Margaret Robertson puts it, “tricks people into believing that there’s a simple way to imbue their thing (gym, job, genital health outreach program, etc) with the psychological, emotional and social power of a great game.” In other words, it takes more than points and a leader-board to turn a banking website into the next Farmville.
It’s easy to see why game …
Tags: crowd crowdsourcing game game design game mechanics gamesourcing Gamification Gamify iPhone Margaret Robertson microwork Video Gamescrowd, crowdsourcing, game, game design, game mechanics, gamesourcing, Gamification, Gamify, iPhone, Margaret Robertson, microwork, Video Games | 9 Comments