Tag Archives: Organization

When stupid beats smart: the power of collective ignorance

Posted on by Ville Miettinen

… experts is highly significant for companies like Microtask, as it demonstrates the importance of organization. For example, the DigiTalkoot project only requires volunteers to be able to read. The more specialized work of compiling the work of crowd members is left to software designed by experts, just as Herzog and Hertwig’s ignorant crowd were able to make accurate predictions thanks to the expert organizational and analytic skills of the researchers.

The combination of a crowd and a …

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Too cool to play: the gamification backlash

Posted on by Ville Miettinen

… fans. We play games, we write about games, we make games. However, being a mature and friendly organization, we realize that sometimes it’s good to check in with the opposition (even if it’s just so you know where to aim). Happily for us, critics of gamification rarely lay into full-blown games like Digitalkoot. Instead they tend to attack companies like Foursquare, who apply game-mechanics to non-game sites and apps.

Counter-intuitively, game designers are often the biggest …


Crowdsource a country clean? Yes we can.

Posted on by Tommaso De Benetti

… apathy seems the only logical solution: one individual cannot make a difference.

Happily, one organization has shown that this is not true: if we all clean up our act, we can make a difference. Let’s do it! is an Estonian platform that calls on the crowd to tackle illegal waste. Only 3 years old, Let’s do it! has achieved some remarkable things. In 2008, it mobilized 3% of Estonia’s population to clean up 10,000 tons of litter. For free. In one day.

Let’s do it again?

Ahti …

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The reluctant crowdsourcer: a decade of Wikipedia

Posted on by Ville Miettinen

… the paid crowdsourcing industry has a lot to learn from the site: better collaboration, better organization, how to stick around for a whole decade et cetera. At the same time, I think it’s a two-way street. Crowdsourcing startups have come up with some innovative ways of attracting a diverse crowd: using social networks, gamification, simple APIs, and solid reward structures. If Wikipedians looked down from their ivory tower, they might just learn something from the current generation …


The Travelling Salesman is back – Part 2

Posted on by Tommaso De Benetti

… part,” Kris admits. “Our idea was that we’d have pre-arranged meet ups. We started the organization process in the summer but some companies responded that they just didn’t have time. Jani Penttinen, entrepreneur and founder of the multilingual social network XihaLife, had some wise words: “Don’t worry, the startup scene is not the same everywhere. Don’t expect every place to be like Helsinki, where it is very easy to do stuff like this.”

Faced with this …